A Guide to Embracing Modest Fashion Stylishly

NilofarParveen September 2, 2025

Modest fashion is more than just a passing fad. However, it is similar to a worldwide movement that will leave a legacy. 

Modest fashion is more than just clothes, especially for Islamic women. It’s about putting cultural values first and incorporating them into fashion. It is not only about hiding. But it’s more about telling and showing your identity, values, and self-assurance. And most importantly, doing all this while being all stylish and real.

In the last ten years, modest fashion has stepped into the spotlight. You’ll find it at fashion weeks, in online shops, and all over Instagram. Both Western and Eastern fashion scenes are embracing it. The freedom it gives is the most important factor here, which makes it all very powerful. Because here you will be able to decide how you want to dress and present yourself.

This guide will walk you through everything you need. From what modest fashion really means, to how it started, who’s wearing it, and how you can make it work in your everyday life. 

So, if you’re ready, let’s get into it.

What is Modest Fashion?

Putting on clothes which cover more but still give an attractive look is known as modest fashion. For eg. outfits like maxi skirts, loose dresses, wide-leg pants, high necklines, and long sleeves are modest options. 

Also, in Islamic communities, this fashion has very strong religious and cultural roots. But now, in present times, modest fashion is not only related to such communities.

Women from every culture are adapting this fashion sense. Some do it for religious reasons. Others love comfort. 

Also, being modest has no relation to being boring. There are seasonal trends in modest fashion, too.

It’s about being covered while wearing beautiful clothes, bright colours, and striking designs. Hijab fashion comes in this too. It’s proof that you can make a bold fashion statement without showing your skin.

What Does Modesty Mean for Muslim Women?

Modesty is more than just outfits for many Muslim women. 

It is a part of their opinions and values. Modest clothing is a spiritual choice. It shows a love for God. It also shows humbleness and peace within. 

It is not only about covering the body. But it is about living life with more respect.

Many Muslim women wear the hijab. It covers the hair and neck. Their clothes are also loose and don’t show the body’s shape.

But modesty is not only about what you wear. It’s also how you speak and act. It’s how you treat yourself and others.

In the UK, cultures are mixed. Even then, Muslim women stay true to their beliefs. Modest fashion helps them do that.

For e.g. they wear clothes like Abayas, Tunics, and Jilbab, etc. But then they also style them with modern clothes. And, it’s their way of mixing up faith with everyday life.

How Did Modest Fashion Become a Trend?

In the beginning of 2010, saw a major rise in modest fashion. 

A major factor in this shift was social media. Muslim women now have a platform for showing what they wear, because of sites like YouTube and Instagram. Influencers and bloggers show that modest clothing could stay fashionable and enjoyable. They had unique, creative and exciting appearances. A worldwide community for modest fashion came out over time. It reached millions of women across the world. And it inspired many others to dress with confidence and faith.

Big brands started to notice. Some launched modest fashion lines. Others invited hijabi models and influencers to their shows. Designers from both the East and West saw the demand growing. People wanted clothes that covered more—but still looked good.

Today, modest fashion is a strong, growing industry. And it’s being led by young women who know what they want.

They live online. They’re smart, confident, and true to their values. They want fashion that matches their faith. And they’re showing the world that modesty and style can go together perfectly.

What Are the Challenges Faced by Hijabi Women in Fashion?

Despite its rising popularity, modest fashion still comes with challenges. Hijab fashion, in particular, faces barriers such as:

  • A lack of size-inclusive modest fashion lines
  • Misrepresentation or underrepresentation in mainstream campaigns
  • Limited affordable options that meet both modesty and style needs
  • Prejudices and stereotypes in Western fashion spaces

Even in the UK, where fashion is diverse and multicultural, many Muslim women have to mix and match from various stores to build a suitable wardrobe. The struggle to find outfits that align with modesty standards yet feel modern and trendy is real.

Still, the resilience and creativity of Muslim women are reshaping fashion from within. They use modest clothing to create looks that are unique, personal, and powerful.

Celebrities Who Embrace Modest Dressing

Many celebrities are adopting modest fashion. Some wear it all the time, others choose it for special events. Either way, they show that style and modesty can go hand in hand.

  • One such celebrity is Halima Aden. She broke barriers as the first hijab-wearing model on major runways and magazine covers.
  • Then, Yuna, the Malaysian singer, stands out with her bright, modest outfits, both on and off the stage.
  • Sana Khan, once a Bollywood star, also shares her journey in modest fashion through Islamic wear.

All these women, including celebrities and hijabi influencers all around the world, prove that dressing modestly can be powerful.

Basic Style Tips for Modest Fashion Lovers

Whether you’re just starting your modest fashion journey or looking to refine your wardrobe, here are some practical tips to keep it simple, stylish, and true to you.

  1. Focus on Fit, Not Just Coverage

Modest doesn’t mean oversized everything. Look for clothes that fit well and flatter your shape without clinging too tightly. Structured pieces like belted coats or tailored blazers can give your outfit a clean, polished look.

  1. Layer Smartly

Layering is your best friend. Throw a long cardigan over a fitted dress or add a kimono to elevate a plain top-and-jeans combo. Want more coverage? Slip a turtleneck or basic tee under sleeveless dresses or tops.

  1. Invest in Key Basics

A few good staples can go a long way. Think: neutral-colored maxi skirts, high-waisted trousers, long-sleeve tops, and lightweight scarves. These can be mixed and matched endlessly without getting repetitive.

  1. Play with Textures and Prints

Modest outfits don’t have to be plain. Mix materials like denim, silk, and linen. Try prints like florals, checks, or abstract patterns to add personality—just balance bold prints with solid tones to keep things chic.

  1. Accessorize Wisely

Belts, bags, statement earrings, and shoes can totally elevate a simple look. Use them to add a personal touch without compromising on modesty.

Is Modest Fashion Only for Muslim Women?

The answer is a BIG NO. It isn’t just confined to any religion or culture anymore. Many women choose modest fashion only because they like it. 

Professionals who need formal attire, mothers looking for practical clothes, and women focused on sustainability often find modest clothing a perfect fit for their needs.

Modest fashion works for everyone. It’s all about feeling comfortable, confident, and classy—while still showing off your own unique style.

Can Modest Fashion Be Colourful and Trendy?

Absolutely! Modest fashion isn’t limited to neutral tones or simple cuts anymore. It can be bold, bright, and totally on-trend. Think vibrant prints, flowy oversized outfits, and eye-catching accessories—all while keeping things modest.

These days, designers are really stepping up. You’ll see pieces with unique cuts, dramatic sleeves, and even stylish hijabs that make a statement. Whether your vibe is street style or something more classic, there’s plenty of space to play around and make it your own.

How to Build a Modest Wardrobe on a Budget

You don’t need a big budget to dress modestly and stylishly. With a little planning, you can build a great wardrobe without spending too much.

Start by shopping smart. Look for sales, discount racks, and end-of-season clearances. These are great times to grab quality pieces at lower prices.

Focus on basics you can wear often, like neutral hijabs, wide-leg pants, and long shirts or dresses. These items are easy to mix and match, so you can create many outfits with just a few pieces.

Thrift stores are also great for finding modest clothes that are unique and affordable. And don’t forget your old clothes! You can tailor a dress to turn it into a tunic or layer pieces to make them more modest.

The key is creativity and patience. Take your time, choose wisely.

The Role of Islamic Clothing in Identity and Expression

Islamic clothing is more than tradition—it’s a symbol of identity, faith, and pride. From hijabs to abayas, these garments allow Muslim women to navigate public spaces with confidence and self-assurance.

In the UK, where diversity is celebrated, Islamic clothing has become an essential form of cultural expression. It tells a story, sparks conversation, and bridges fashion with spirituality.

For many, embracing modest clothing is a powerful way to feel seen, heard, and respected.

Final Words: Modest Fashion is Here to Stay

Ultimately, Modest fashion is an action and not only a fashion statement. It gives women the right to show who they are and dress as they want. No matter if you choose to dress modestly as a lifestyle, wear the hijab, or follow Islamic fashion, your choices are what show your confidence and personality.

Muslim women are changing fashion in the UK by way of their own requirements. Modest fashion gets the attention it needs because of social media, regional shops, and international campaigns. So go ahead and wear it with satisfaction, try on color, find your modest voice, and try out different styles. 

Because modest fashion is about shining in different ways, not just about hiding. If you are into modest outfits, explore Modish Muslimah today.